[EP33] Toby Atkins, Creating Change

Atkins Health Team.jpg

Today I welcome Toby Atkins to the pod - one of my ex-clients, business mentor and most importantly a great mate. This pod is a must-listen for pretty much everyone, with Toby sharing his wisdom on business, finding your purpose and optimising your health. In this mind-blowing chat, we talk through making your own successes, finding your true north and how to build a life that brings you true happiness and fulfilment. 

Get to know Toby Atkins 

Toby has built his vision into a successful business with over 30 staff - creating a health-based movement across Australia. Starting his career training in sports physiology, Toby wanted to create a collective of fantastic talents and connect like-minded professionals together. This initial purpose has now been built into his successful business Atkins Health - which no doubt will leave an amazing legacy.


What we talk about 

  • How we met - our relationship to date

  • My own health struggles and how Toby helped me heal my body 

  • How psychology is most of the job when it comes to physical recovery 

  • Diving into Atkins Health - from his vision to a highly successful movement and business

  • The importance and longevity of Atkins Health purpose and values 

  • Importance of finding great people for specific gaps in the business 

  • The necessity of self-reflection - in business and life 

  • Societal frames of success and why they’re not for everyone 

  • Practical tips of how to unpick your ‘place’ in life - what is your genius mode? 

  • Creating a community or movement around your business & not going it alone 

  • Visionary meets - creating life goals and moving towards them in business

  • Being a leader in business and changemaking

  • Having a dynamic vision 

  • Seeking to understand 

  • Toxicity of the word ‘busy’ 

  • Similarities in ‘successful’ or important people - creating good habits 

  • Making rules and making it easier for yourself to follow them

  • Plans vs habits and building out your process

  • Why we need to stop chasing and focus on the things that make us happy 

  • Letting purpose come to you and just enjoying the process of growing - not just focusing on not being at your outcome 

  • The value of giving 

My biggest takeaway 

There were so many great nuggets of knowledge in this discussion. The biggest takeaway for me is the concept of not just chasing purpose, but finding purpose in the process. Society only allows us to see certain parameters when it comes to success and more often than not, they’re not fulfilling - they just hold us back. They’re asking us to constantly chase a financial or status goal. But when you’re looking at success holistically and finding purpose in the process all of those arbitrary parameters don’t hold any value. You can find that value and passion in your own change. 

Links we mentioned in the pod

Atkins health https://www.atkinshealth.com.au/ 

Atomic habits https://jamesclear.com/atomic-habits 

Principles https://www.principles.com/ 


Toby Headshot.jpg
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[EP34] Katy and Matt - Cutting through the noise

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[EP32] Daniel Carruthers, Entrepreneurial journey